Why I Have a Side Hustle and Why You Should Too

There was 'hustle' in the busy Manhattan air that was very apparent for this (at the time) 21-year-old Kiwi country girl. 

Since living in NYC in 2014, I wanted a side hustle mainly as I was bored. Before my blog, unproductive evenings were spent trolling through Facebook and Instagram while watching Keeping Up with the Kardashians. (I'm sure that's something we can all relate to!)

What is a side hustle, you ask? A side hustle (or business) is a way to make some extra cash. It can also be your true passion that you do on the side while maintaining your day job.

why you should have a side hustle

Photos by me. Today's corporate look is my power shoulder, Office Lady Gaga dress from French Connection. I've accessorised with a Valentino Orlandi nude handbag and Aldo heels, Ted Baker Love Letter necklace and Michael Kors watch (all linked below).

It's been six months since I started my blog and it's kept me very busy. As I work 50 hour weeks as a Recruitment Consultant for Marketing in the UAE and Europe (LinkedIn with me here), you all ask how the heck I have time for blogging as well?!  

As you can imagine, it doesn't come without sacrifice; you will find me up late at night typing away, or skipping brunch because I'm taking self-portraits with my Nikon D5300 and tripod. 

When you're passionate about something, sacrifice is easy. 

Whether your side hustle is knitting, selling DVDs online, cold-pressing juice or playing a sport professionally...

why you should have a side hustle

Here are my EIGHT reasons why you should have a side hustle:

1. learn Time management skills

The busier I am, the more productive I become. Being able to work your 9-5 job while also dedicating time for your side hustle teaches you how to make the most of the time (and procrastinate less, one would hope). You also learn ways to streamline your processes. Time management is essential for career success as you perform to deadlines, get more done, and therefore assigned to more important projects in the future.

2. grow your Connections

Working in an office environment means that you see the same people all day, every day, which can make it difficult to build your network. When you have a side hustle, you're required to forge new relationships, whether it's through a Meetup for social media tips or collaboration with a photographer. 

why you should have a side hustle

3. develop your Sales skills 

At any point in your career path knowing how to sell yourself is essential, not only at work but in your social life also. Fundamentally, sales skills are your ability to communicate and build rapport. (See my post on developing rapport here.) Whether you're convincing your colleagues of a new idea, cold emailing a retailer you wish to collaborate with or trying to establish a friendship, you are building rapport and therefore, selling in some form. 

"We are all in sales now," says Daniel Pink in his highly recommended book To Sell is Human.

4. The rent is high

Let's be real - life in the city is expensive and converting your natural skills and hobbies into side income can increase your cashflow. 

5. challenge yourself

As an entrepreneur, you’re required to learn new a variety of new skills. I had no experience in marketing, photography or website development before I started blogging.  Learning new skills and pushing boundaries will do wonders for your confidence, as well as teach you how to build a business. You may also develop a passion for other things along the way!


6. You can never have too much experience 

I read hundreds of CVs working in recruitment - boost up your resume and position yourself above the others.  

7. Finding your passion isn't easy

Who else spent four years studying at University and isn't motivated to work in that profession? It's easy to feel lost in your career, especially as a new grad! I 'fell' into recruitment in London (I was interviewing as a candidate) and I love the corporate hustle. However, as I'm 'artsy' and love fashion my creativity is fuelled by this blog. 

8. Leads to further opportunities

I've got exciting collaborations with empowering career women in the pipeline so ensure you subscribe!


I'm not going to lie to you, keeping up with a side hustle is an incredible amount of work but the pay-off is worth it. Having a side hustle can advance your career, improve your creativity, introduce you to valuable friendships and help you discover your passions.


So, my question to you is, what's your side hustle? Or, what are some side business ideas you have? If you don't have one yet, here are 99 ideas to get you started!

I love to hear your stories - email (briar@briarprestidge.com)  //  Facebook (Deals in High Heels)  //  Instagram (@deals_in_high_heels)

& make sure you subscribe!


If you liked this be sure to read my post on improving your cold-calling and maintaining work-life balance.


Until next time,

Briar Prestidge xx


*This post contains affiliate links which mean I may receive a commission if you choose to purchase something. As usual, I only post things I love!